FLORIDA WEST COAST
Opinion
by:
E. Eugene Webb PhD
I don't know about you, but I'm getting a little tired of hearing the CORVID excuse every time I call my doctor's office, a parts supplier, my car dealership for service, or any other organization such as a city or County office.
You
know how it goes, “Thank you for calling. Due to the COVID-19 virus we are
experiencing extremely high call volumes. Please stay on the line and one of
our customer service representatives will answer you in the next week or so.”
What
it boils down to is a lot of businesses have taken the opportunity to shift
from real time in person customer service to automated systems, eliminate the
people that used to provide the customer service and make that the new normal.
You
would like to think that these companies and organizations are doing all this
to protect their employees and keep them safe, but in reality, it looks like
they're just taking advantage of the situation and their customers to make a
few more bucks.
Recently,
I had the experience of dealing with one of my longtime parts suppliers, noted
for their customer service an on-line support, only to spend literally hours
and hours on-line, mostly on hold, trying to resolve a problem.
Here's
the interesting thing, their customer service support phone line has been
removed from their website, replaced with a call center number. Their chat icon
now only shows up for a few moments and most of the people you get on the phone
or in chat, when you finally do manage
to reach a live human being, are in somebody's commercial call center not the
business I'm working with and since this is a technical issue, they have no idea
how to handle the problem.
When
you built your business on customer service, the COVID-19 virus is really no
excuse to destroy what has taken you years to build and tons of money to put in
place.
Especially
irritating to me is the experience at many medical centers, doctor’s offices,
and clinics, in their front-end automated phone answering systems.
All
kinds of COVID-19 alerts, alarms, messages, requirements, and delays reaching
individuals; talking to doctors and knowledgeable professional assistants and
most of all getting an appointment scheduled.
I'm
not really sure when all this is going to go away. In fact, it may never go
away.
If
this pandemic lasts long enough, people will finally get used to lousy customer
service, long delays on the telephone and scheduling appointments six months
out for anything from getting your oil changed to having your prostate checked.
Is
there anything we can do? I doubt it.
You
might try complaining to the people that run the business, the office manager
or somebody else in their administrative chain, but if you really want to know
the truth, I doubt that they seriously care.
E-mail
Doc at mail to: dr.gwebb@yahoo.com or send me a Facebook (E. Eugene Webb) Friend
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BAY.
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